The
Number 1 whitening skincare brand in Malaysia, Fair & Lovely launched the new Fair & Lovely
Advanced Multi Vitamin with SPF15 Fairness Cream which promises sun protected
fairness that boosts women’s confidence in stepping out of the shadows and make
their dreams come true.
The
new Fair & Lovely Advanced Multi Vitamin with SPF15 Fairness Cream has
essential multi vitamin complex that not only moisturises your skin but also
lightens the skin by reducing marks and uneven skin tone. In addition to the
vitamins, it contains SPF15 to make sure your skin is always protected from the
sun’s harmful UV rays. For the first time, users will be able to get skin
doctor treatment2 like fairness from a fairness cream. Infused with
Vitamin B3, C and E, the range is designed to help women with six expert
fairness solutions:
i.
Laser treatment that targets skin marks
ii.
Polish like treatment
iii.
Face peel treatment that targets dullness giving your skin a
glow
iv.
Antioxidant treatment that targets dark circles under your
eyes
v.
Vitamin Mask treatment that lightens your skin colour
vi.
Protects fairness from the sun
To
showcase how the new Fair & Lovely Advanced Multi Vitamin with SPF15
Fairness Cream boosts confidence and helps women achieve their dreams, Fair
& Lovely launched a 6-week TV programme Impian Suria Fair &
Lovely on TV3. The programme features three young and bubbly personalities,
Erin Malek, an upcoming local actress, Daiyan Trisha, a budding
singer-songwriter and YouTube personality and Shazreen Fazlynda, a creative
personality who writes, produces and acts in her own short films. The programme
showcases the three talented women with different backgrounds travelling to six
states in Malaysia. Impian Suria Fair & Lovely will be aired on TV3 from 13
August 2014 till 17 September 2014 every Wednesdays at 5.00pm.
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Erin Malek, Daiyan Trisha and Shazreen Fazlynda |
Erin
Malek, the young local actress, who also won Fear Factor Malaysia 2said, “My
dream has always been to own and design a Malaysian heritage clothing line and
to make it recognised worldwide. Throughout my travel to the various states, I
learnt much more about local heritage and fashion. By exploring shops
specialising in traditional attire such as Jonker Street in Melaka and Rembau
Crystal in Negeri Sembilan for accessories I felt inspired. Being out in the sun moving from one
interesting place to another did not stop me. Furthermore, as an actress, my
skin tone is very important as I have look confident in front of the screen at
all time. The new Fair & Lovely Advanced Multi Vitamin with SPF15 Fairness
Cream not only allowed me to chase my dreams but also boosted my confidence in
wanting to be a fashion designer in future.”
Impian
Suria
Fair & Lovely campaign is to help give women the opportunity of achieving
the confidence they need to be under the sun to accomplish their dreams. Being
a bubbly and happy go lucky character, Daiyan Trisha, an up and coming
singer-song writer, actress and social media influencer has always wanted to
perform in front of big crowd but her fears held her back. The inspiration for
her music also comes from travelling, however she used to feel that her skin
was dull from being under the sun until she joined the Impian Suria Fair &
Lovely.
“I
began my career by uploading my singing videos in YouTube and slowly, my videos
went viral. Although I love to sing and to perform, I don’t have the confidence
to sing spontaneously in front of the public. Joining Impian Suria Fair &
Lovely and travelling with both Erin and Shazreen, has allowed me to learn and step
out from my comfort zone and boost my confidence. Now, I can perform anywhere
and anytime,” said the excited Daiyan Trisha.
As
for Shazreen Fazlynda who dreams of becoming a film director, “I normally use
current issues as the topic for my You Tube videos. In order to achieve my
dreams, I have to meet different people to know about their life stories and
find inspiration from them. Knowing both Erin and Daiyan during the travel is a
great treasure for me as they thought me how to be confident in approaching
people and to step out of from the shadows. Before this, I never knew the
importance of taking care of my skin and
by travelling for Impian Suria Fair & Lovely, Erin shared on the method to
apply Fair & Lovely Advanced Multi Vitamin with SPF15 Fairness Cream. As a
person wearing Hijab, I do not need to worry about uneven skin tone anymore by
using Fair & Lovely Advanced Multi Vitamin with SPF15 Fairness Cream.”
“Since 1993, we have
been committed to transforming and inspiring the lives of women through beauty.
Fair & Lovely’s brand promise is to enable all women to carve out their own
destiny by empowering them with inner strength and confidence that comes
from feeling good about their visible, clear fairness. By applying Fair
& Lovely Advanced Multi Vitamin with SPF15, women can have the assurance of
sun-protected fairness even under the hot sun,” said Ashlee Ng, Personal Care
Director of Unilever Malaysia.
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Fair & Lovely allows women to achieve her dreams and re-script her destiny with the new Fair & Lovely Advanced Multi Vitamin with SPF15 Fairness Cream |
Fair & Lovely is a heritage brand trusted by
generations of women in Malaysia. It has continuously sustained its leading
position in the whitening face moisturiser segment. Fair & Lovely's
brand-essence of ‘Re-scripting Destiny’ has
played a decisive role in its noteworthy presence in over 30 countries. Today,
250 million consumers across the globe strongly connect with Fair & Lovely
as a brand that stands for the belief that 'beauty that empowers a woman
to change her destiny'.
Fair & Lovely Advanced Multi Vitamin with SPF15 Face Cream now comes in a pump tube that is designed for easier use. It retails at RM10.90 (50g) and is now available in available in all major retailers, pharmacy, hypermarkets and provision shops nationwide. For further information on Fair & Lovely products log on to www.facebook.com/fairandlovelymalaysia.
Thanks to Fair & Lovely for the invitation to their launch of their No. 1 whitening skincare brand in Malaysia and thanks to their delicious food for the buka puasa also. As you can see, I enjoyed every moment of it taking photos and pose for it. I seldom able to do so ever since having my 5 little Angels. Guest, I'm too busy for them and really no time for myself. After seeing all my photos taken there, I felt more confident and with the gift given, I'm sure my skin will looks fairer, marks will reduce and skin tone more even. I'll try it now and see the different at my next pose...
Looking fair and lovely there Jane... He he he...
ReplyDeletewah.. so cute you pics :D
ReplyDeleteTqvm, Miera and Sherry for the compliments. Yeah..
ReplyDelete