Monday, September 8, 2014


As all of us especially Mom like us knew that baby skin was very sensitive. They easily got those rashes and reddish if we as Mom did not protect their skin properly. We just want the best for our baby and hope they can live healthily and happily. So, to find the best way to protect our loved ones, Johnson’s® Baby partnered with Doktorbudak, the first and biggest volunteer-based online collaboration among children’s health specialists to answer questions on children’s health, to organise an interactive workshop to share practical tips and expert advice with moms on how to care for baby’s delicate skin during the Urban Mom 2014 road-show.

The workshop titled, “Are you Caring for his Skin the Right Way?” featured two paediatricians, Dr Aileen Wee and Dr Yap Hsiao Ling, who gave moms a hands-on, interactive experience ranging from healthy skin development for babies to age-appropriate skincare before culminating in the highlight of the afternoon, a baby massage demonstration!
“Johnson’s® Baby understands and shares every mother’s passion and commitment towards giving her baby the best care. With over 100 years’ experience in baby skincare, it’s only right for us to share this knowledge with Malaysian mothers so that they can care for their baby’s skin with confidence and peace of mind,” said Ms Chen Pei Ming, Senior Professional Marketing & OTC Manager, Johnson & Johnson Malaysia.
Ms Chen Pei Ming, Senior Professional Marketing & OTC Manager
“Many parents don’t realise just how delicate baby’s skin can be, so it’s important to be informed and to make informed choices for the sake of your baby’s skin health,” explained Dr Wee. “This includes using products that are specially formulated to care for the delicate needs of baby’s skin, especially during the first year of life, when his skin is still developing.”
Dr Aileen Wee
Caring for the unique needs of baby skin is why Johnson’s® Baby products are clinically tested to be safe, mild and effective, ensuring that every product meets the“Best for Baby™ Standard”:
·       safe, because all its ingredients have a purpose that is supported by scientific evidence, tested with rigorous standards that meet or exceed accepted levels for safety; this includes the packaging and even the inks used for printing;
·       mild, Johnson’s® Baby performs repeated tests of cleansing products, with the help of independent experts, to assess the product’s potential – from the cleansing agents to the fragrance and even its bubbles – to ensure products do not cause redness, stinging and irritation on baby’s skin, hair and eyes;
effective, with proven benefits and efficacy to respect and care for baby’s unique skin needs.

“Above and beyond our commitment to caring for baby’s skin, we also believe in the precious bond between mother and child, hence Johnson’s® Baby products are also designed to engage the senses and create a more pleasing experience,” explained Chen. “This is particularly true of the Johnson’s® Baby Bedtime range, with Natural Calm™ essence to soothe baby and promote a more restful sleep.”

The workshop came to a close with the baby massage demonstration led by Dr Yap, who explained,“The sense of touch is essential for human beings, and massage has long been known to have positive benefits. Among babies, research indicates that massage can help reduce colic, encourage better growth and improve sleep.”
Dr Yap with Ayu and her newborn baby
Also present at the workshop was Johnson’s® Baby brand ambassador Dynas Mokhtar, who shared her own insights and experiences about baby’s skin health. “My babies’ skin health is really important to me, which is why I rely on Johnson’s® Baby products as I know they are clinically proven to be mild and safe for my little ones,” she said.“Having a bath with Johnson’s®Baby Top to Toe Wash followed by Johnson’s® BabyLotion always put them in a great mood for the day, and it’s something I repeat in the evenings with the Johnson’s®Baby Bedtime Bath and Lotion to prepare them for bed.”

Find out more about the Johnson’s®Baby commitment to safe, mild and effective skincare at or stay up-to-date via, where you can also post questions to be answered by the Doktorbudakpanel!
Johnson’s® Baby brand ambassador Dynas Mokhtar
Understanding and Caring for his Skin the Right Way:
·        - Baby skin is 30% thinner than adult skin, and loses water more quickly during the first 12 months of his life.
·    - The right baby-specific skincare is critical in the first months of a baby’s life because baby skin is more   vulnerable to dryness, irritation and infection during this time.
·       - While it’s important not to use harsh soaps as this can damage the skin barrier, water alone is not sufficient. - Based on a Johnson’s® Baby research, babies cleansed with Johnson’s® Baby Top to Toe Wash showed no difference in several key indicators when compared to those who had been cleansed only with water. This indicates that Johnson’s® Baby Top to Toe Wash is as mild on skin as water.
·        -  It’s important to wash your baby’s face, neck, hands, and bottom carefully every day.
- It’s more important to review the product from the perspective of mildness and safety as well as scientific evidence, rather than relying on a label that says ‘natural’ or ‘organic’.
·     - Choosing the right cleanser for your baby, especially in the first few months after birth, can help prevent irreversible skin damage such as redness and itching, dryness, scaling and roughness, and tightness after washing.
·   - A good night’s rest makes a huge difference in baby’s disposition when he wakes! This is why the Johnson’s® Baby Bedtime range was created, with a unique formula to help relax babies, thereby encouraging them to have a good nights’ sleep. Its unique scent and gentle ingredients form the Natural Calm™ essence, which is found in the entire range comprising a bath, lotion, oil and powder. Most importantly, Johnson’s® Baby also has a clinically proven routine to help babies sleep more soundly.

Some Important Tips on Baby Skin Care:
·         - First of all, choose the right skincare that is specially formulated to be safe and gentle for babies.
·         - Following bath-time, seal the moisture in baby’s skin with a lotion or massage oil.
·        - It’s important at all times to be alert for any signs of skin irritation, especially at the folds of the skin such as the neck, inner part of the elbows and behind the knees where dirt, sweat or excessive moisture can become trapped.  Any rash should be treated immediately, to prevent it from getting worse.
- Moms can also help to reduce baby’s exposure to irritants by washing new clothes and bedding before use, using repellents and mosquito screens to prevent insect bites, and keeping them out of the sun whenever possible.
All the Mom Bloggers spending some times off with their little ones
Tqvm to Johnson & Johnson and Doctor Budak for all the tips given on how to keep our baby skin healthy. Thanks also to Dr Yap on the correct technique to massage our baby. So, if you want a healthy and happy baby, start using the suitable products and use the correct way to care for their skin...

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